Download your copy of the Epsilon report on how to sustain the new digital momentum, in partnership with Campaign.
- Ad tech
- Agencies
- Brands
- Brand saftey
- Creativity and storytelling
- Customer experience
- Data and analytics
- Data and insights
- DE&I
- Digital
- eCommerce
- Effectiveness
- Hybrid-working
- Interviews
- Media
- Performance marketing
- Strategy
- Sustainability
- Talent
- Trends
Consumer behaviour
This report, crafted in partnership with Taboola, looks at why mindset and context are key to capturing attention and delivering ROAS.
That’s what all advertising needs: attention. Without attention, you’ve got wallpaper. But today’s consumers face media saturation, with information firing at them all day, from everywhere, via a mixture of algorithms and chaos.
In this webinar, in association with Taboola, we explore how attention has become such a precious commodity and understand how people have changed their time online in 2020.
The future is here – and it’s streaming. The pandemic has changed many things: from working and learning practices to infrastructure and cultural shifts. In this webinar, in partnership with Roku, we look at how the landscape has shifted, the make up of the video-on-demand world and the opportunities within.
There’s a new urgency around customer engagement, and understanding how a brand’s audience interacts with it, either on- or offline, is the pinnacle of ROI.
How CPGs are using data and programmatic retail media to build brands
Join this live webinar, hosted in partnership with dunnhumby media to help you bridge the gap between brand and shopper marketing.
Relying on outdated assertions can lead to inefficient and ineffective work – discover the three most common insights advertisers trust and why they need a rethink…
This report examines the impact of data-driven video in a world that, increasingly, demands personalisation to make messages meaningful – and explores the future of television advertising as consumers shift their viewing habits to connected TV platforms.
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