Brands want media channels to show sustainability – but they don’t yet believe channel choice is important in meeting their own sustainability goals
Marketers and advertisers are increasingly recognising the power of multichannel campaigns, with spending set to increase over the next 12 months. Here’s why…
What are the biggest issues and priorities on your mind? And how do you intend to switch up your marketing and media plans as a result?
Campaign and Vamp has taken the temperature among marketing professionals worldwide and have the answers here.
This month, we talk to Gymshark’s chief brand officer Noel Mack. He talks about the unusual way that he earned his role, self-awareness, the boon of building a brand through social media, and how we can become more ‘weathered’ when faced with difficult challenges.
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Noel Mack Chief Brand Officer, Gymshark
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Philippa Snare SVP, EMEA, The Trade Desk
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Georganna Simpson Head of Content, Content Labs, Campaign
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