The Age of ADsorption – meaningful connections, better results





DV Impact: UK - Protection, performance, outcomes

The latest evolution in ad performance is here. AI. Attention metrics. Social verification. These tools are transforming how advertisers optimise media to drive business outcomes. Join us as we tackle how to boost ad performance without compromising brand quality.

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Latest content

Time to give back

Brands want media channels to show sustainability – but they don’t yet believe channel choice is important in meeting their own sustainability goals

Brands pulsecheck: top priorities revealed

What are the biggest issues and priorities on your mind? And how do you intend to switch up your marketing and media plans as a result?

Campaign and Vamp has taken the temperature among marketing professionals worldwide and have the answers here.

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Campaign News

L’Oréal UK and Ireland switches £220m media account to new agency

Incumbent EssenceMediacom X, Manning Gottlieb OMD and Publicis Media pitched for the account.

Posted on 30 May 2024 | 4:45 pm

Campaign’s 13 most read articles: May 2024

In case you missed them, here are Campaign UK's most popular articles from the past month.

Posted on 30 May 2024 | 4:00 pm

Pitch Update: Vinted, Tourism Ireland, Britvic, Greater Anglia, Parkdean Resorts and more

Campaign rounds up the latest pitches, reviews and account wins.

Posted on 30 May 2024 | 2:27 pm

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