Surveys

23rd April 2019

What is the future of the agency model?

Agencies Resource Management Agency Management

The traditional agency model is built around a solid structure, and designed for long-term client partnerships. But does continuous disruption, and increased client demands, mean that agencies must change? Is the agency of the future more nimble, and offer a more diverse range of services?

1st May 2018

Your agency is creative… but is it efficient?

Agencies Agency Management

All agencies want to deliver the best solutions for clients, winning pitches then expertly executing them. It sounds simple but requires careful management of resource, talent and technology. So how are agencies balancing these key elements?

2nd March 2018

Out-of-home: What is the creative opportunity?

Creativity

Out-of-home (OOH) is a beautiful canvas and a medium that captures an audience's attention in a public way. But what do you as an industry professional feel about OOH? Do you feel the creative opportunity is being maximised?

29th August 2017

360˚ video: love, marry, avoid?

Digital trends

360˚ technology is revolutionising storytelling, giving audiences a more immersive and engaging experience – but have you bought into the benefits? We want to know your thoughts...

21st July 2017

What brands think of influencers; what influencers think of brands

Social media Content marketing

We want to hear from you to learn more about the relationship between influencers and brands, and how you think the relationship needs to change. Complete the short survey and as a thank you we will enter you into a prize drawer to win a £100 John Lewis voucher. The findings of this survey will be discussed editorially in PRWeek.

27th June 2017

The state of FMCG marketing in 2017

What makes FMCG customers tick. And more importantly, what makes them click? We want to know how well FMCG brands understand their customers in 2017; how they build relationships, and what barriers brands face to maximising basket spend and customer lifetime value.

17th May 2017

Are you using social media to its full potential?

Social media

We want to hear how you approach some of your biggest social media challenges. The survey aims to discover how and why marketers are using social media – in an effort to understand what it takes to reach and impact with the right people.

23rd February 2017

To sell direct or not – what are the key challenges for brands in 2017?

1st November 2016

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