Campaign Insight


What makes FMCG customers tick. And more importantly, what makes them click? We want to know how well FMCG brands understand their customers in 2017; how they build relationships, and what barriers brands face to maximising basket spend and customer lifetime value.

Campaign News

Tetley calls creative agency review through AAR

Tea brand joins rival Twinings in starting agency search after splitting with Spark44.

Posted on 15 January 2021 | 3:00 pm

Covid-19 impact forces Lucky Generals to close Wild Things

Live experience agency ceases operations after three years.

Posted on 15 January 2021 | 2:40 pm

ITV to run 'stay at home' message in every ad break

Commercial broadcaster hopes to reach up to 42 million viewers with own public health message.

Posted on 15 January 2021 | 2:26 pm

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Would you like to get involved with Campaign Insight?

You can view our media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at