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Digital trends
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Sabrina Francis Strategy Director, the7stars
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Leo Malagoni Head of Market Research, Sky Media
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Isabelle Baas Managing Partner - Digital, Data & Technology Strategy, Starcom
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Gareth Rees Communications Planning Director, m/SIX
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Alistair Hill CEO, On Device Research
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Suzanne Bidlake commercial editor at Campaign (host)
The pandemic has led to rapidly changing consumer behaviours, and many marketing leaders are concerned that their brand health metrics are not responsive enough. Here, Toluna shares a unique, agile approach to future-fit brand health measurement.
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With Cal Newport, author of Digital Minimalism
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Cal Newport Author and Associate Professor of Computer Science , Georgetown University
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This report examines the impact of data-driven video in a world that, increasingly, demands personalisation to make messages meaningful – and explores the future of television advertising as consumers shift their viewing habits to connected TV platforms.
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