Campaign Insight

The Meteoric Rise of Connected TV

Based on the insights and data from every campaign that ran with Innovid between 1 January and 31 December 2018, this report will help you to compare the performance of standard pre-roll video to that of interactive video across devices and channels, as well as offer benchmarks and overall performance for key video KPIs. It also examines the impact of data-driven video in a world that, increasingly, demands personalisation to make messages meaningful – and explores the future of television advertising as consumers shift their viewing habits to connected TV platforms. 

Download the report, in partnership with Innovid, to learn more.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

  • image
    Moses Velasco Chief Product Evangelist, Socialbakers
  • image
    Edward Craig Head of Content Labs, Haymarket Media
  • image
    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Asda kicks off creative agency review

Abbott Mead Vickers BBDO has held the account since 2018.

Posted on 18 January 2021 | 4:10 pm

WhatsApp's global head: 'We know we have to compete for users’ trust'

The global head of WhatsApp explains to Campaign the new privacy policy changes, what the business is doing to retain its customers’ trust and more.

Posted on 18 January 2021 | 2:57 pm

Apple cider vinegar brand OSU captures spirit of stylish Japanese nonagenarians

This is the first work for the Mizkan brand from Wonderhood Studios.

Posted on 18 January 2021 | 2:05 pm

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

share