Campaign Insight

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Building Brands: CMO Nina Bibby on making O2 more human, Bridgerton and how they got the nation dancing on TikTok

Building Brands: CMO Nina Bibby on making O2 more human, Bridgerton and how they got the nation dancing on TikTok

What drives CMOs? What fuels their success? And what do they see as the next big opportunity? We sit down with O2 CMO Nina Bibby to discuss all this and more. It’s 15 minutes long, full of intriguing insight and we promise you’ll come away feeling inspired...








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    Nina Bibby CMO, O2
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    Philippa Snare SVP, EMEA, The Trade Desk
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    Georganna Simpson Head of Content, Content Labs, Campaign
 

Watch
Building Brands: CMO Nina Bibby on making O2 more human, Bridgerton and how they got the nation dancing on TikTok

Building Brands: CMO Nina Bibby on making O2 more human, Bridgerton and how they got the nation dancing on TikTok

What drives CMOs? What fuels their success? And what do they see as the next big opportunity? We sit down with O2 CMO Nina Bibby to discuss all this and more. It’s 15 minutes long, full of intriguing insight and we promise you’ll come away feeling inspired...








  • image
    Nina Bibby CMO, O2
  • image
    Philippa Snare SVP, EMEA, The Trade Desk
  • image
    Georganna Simpson Head of Content, Content Labs, Campaign
Watch
Building Brands: marketing superhero Mark Evans on being kind, 5am wake-ups and what we could all learn from Dr Seuss

Building Brands: marketing superhero Mark Evans on being kind, 5am wake-ups and what we could all learn from Dr Seuss

Would you like 10/20 minutes to pick the brains of the industry's top marketing experts and find out exactly what they're doing right now to rebuild? Well, you don't have to, because we'll be doing just that in a brand new video series, Building Brands, in partnership with The Trade Desk. 

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    Mark Evans Managing Director, Marketing, Direct Line
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    Philippa Snare SVP, EMEA, The Trade Desk
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    Georganna Simpson Head of Content, Content Labs, Campaign
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Building Brands Q&A: Is this the golden age of TV?

Building Brands Q&A: Is this the golden age of TV?

As streaming TV is forging ahead, marketers are looking to connected TV platforms. Join our marketing Q&A to find out how you can maximise the opportunity

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    Omar Oakes Media & technology editor, Campaign
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    Phil Duffield VP, UK, The Trade Desk
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    Stacy Gratz Global media director, Bacardi
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    Benazir Barlet-Batada Marketing Activation Director , Cadbury UK&I
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    Clare Peters Deputy head of client, Channel 4
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    Kate Waters Director of client strategy and planning, ITV
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Campaign News

H&M offers free men's suit hire to boost confidence for job interviews

The initiative was co-created by Uncommon.

Posted on 16 April 2021 | 2:23 pm

EE hosts celebrity AR foosball tournament at Wembley Stadium

Gareth Southgate, Yungen and Fara Williams will compete.

Posted on 16 April 2021 | 11:36 am

BLM protests 'erased' in voter registration push

Ad by Saatchis warns racial justice protests could all be for nothing.

Posted on 16 April 2021 | 11:13 am

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If you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074; or email him at Andrew.McArthur@haymarket.com