The International Media Consumption Report 2021

Throughout the past year, not only have businesses across the world been hit with the most testing and challenging period in recent memory, but we've seen consumers faced with little social options outside of lockdown. 

This research provides an invaluable insight into the impact of COVID-19 in Great Britain, the US, and 15 other global markets, and the behavioural change and media consumption habits of consumers. 

Will the podcast boom continue? How will social media's influence evolve? What's next for 'traditional' media? All these questions and more are tackled within one of the most comprehensive and relevant studies of recent times.

Campaign News

Dollar Shave Club spot focuses on an 'ex-moustache'

The work was created by creative studio St Jules.

Posted on 28 January 2025 | 4:25 pm

Ad Accessibility Alliance launches resource to help create accessible advertising

The resource is led by ISBA in the UK.

Posted on 28 January 2025 | 3:35 pm

Glenmorangie ad brings Harrison Ford to the Highlands for a Scotch tale

The work includes a hero film and 12 short episodes.

Posted on 28 January 2025 | 12:30 pm

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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