The Priority List

Marketers are hoping to get back to something approaching normality after the past two years. 

As they look ahead, what fresh challenges are marketers anticipating – and which do they think will be the most difficult to deal with?

Campaign and GfK surveyed a group of senior marketing professionals to find out what is keeping them awake at night and what opportunities excite them.

Download the report to discover the top challenges for 2022 facing marketers in Europe. 

Campaign News

WPP hits back at Foster lawsuit as 'naked attempt' to seek 'exorbitant payout'

Holding company made the claims in an application to “seal” Richard Foster's recently amended claims against it.

Posted on 21 August 2026 | 3:30 pm

Formula E's Ellie Norman: creator marketing 'starts from a position of trust'

The CMO shares how creators, alongside a new partnership with Disney+, are helping the sport reach new viewers.

Posted on 21 August 2026 | 2:00 pm

Audi cars sneak into Silverstone in playful campaign

The work was created by BBH London.

Posted on 21 August 2026 | 12:47 pm

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Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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