Does your agency relationship 'spark joy'?

Marie Kondo and her decluttering philosophy have taken the world by storm – and large companies may well benefit from tidying up in the department of partnerships and relationships. The relationship between marketing agencies and clients has come under increased scrutiny, and calls for greater transparency and authenticity are set to continue. On top of that, the impact of economic and political volatility will change the way businesses operate. Is a new kind of agency model going to repair damaged agency-client trust? 

Download this expert report, in partnership with Tag to find out, and learn how to 'tidy up' your own strategic relationships.

Campaign News

WPP to pull out of LiveRamp following Publicis takeover move

Cindy Rose confirms agency group will no longer use data collaboration platform.

Posted on 22 June 2026 | 6:30 pm

Arthur Sadoun: Fewer Cannes entries mean better work

Publicis Groupe CEO spoke at Campaign House on the first day of Cannes Lions 2026.

Posted on 22 June 2026 | 5:00 pm

WPP’s Cindy Rose: ‘The time-and-materials model is dead’

CEO speaks at Campaign House in Cannes about the shift in how clients pay, trust, and ignoring "the noise" from competitors.

Posted on 22 June 2026 | 4:30 pm

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