Does your agency relationship 'spark joy'?

Marie Kondo and her decluttering philosophy have taken the world by storm – and large companies may well benefit from tidying up in the department of partnerships and relationships. The relationship between marketing agencies and clients has come under increased scrutiny, and calls for greater transparency and authenticity are set to continue. On top of that, the impact of economic and political volatility will change the way businesses operate. Is a new kind of agency model going to repair damaged agency-client trust? 

Download this expert report, in partnership with Tag to find out, and learn how to 'tidy up' your own strategic relationships.

Campaign News

Toblerone festive campaign suggests diamonds are a gift's best friend

The campaign was created by LePub Milan and Publicis Media UK.

Posted on 3 December 2024 | 1:59 pm

Adidas signs Lionel Messi and Antonela Roccuzzo to launch new collection

The campaign was created by Mother Berlin.

Posted on 3 December 2024 | 12:38 pm

Dentsu forecasts global 5.9% increase in adspend in 2025

In the UK, Dentsu expects adspend to grow by 5.7% in 2025.

Posted on 3 December 2024 | 11:20 am

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