Campaign Insight

Your path to personalisation

What is meant by Personalisation 2.0? This guide, written in partnership with RedEye will look at the importance of the customer interaction when it comes to technology and expertise as you move towards personalisation 2.0. All washed down with some key factors to get right as your personalisation develops to great heights.

It is for those intrepid marketers who are already delivering multi-channel personalisation, but feel the overall customer experience, while good, just isn’t quite there yet. 

Campaign News

Vodafone makes tennis fans Wimbledon champs with Snapchat AR

Mobile network's ambassador, tennis player Emma Raducanu, appears in the activation.

Posted on 24 June 2022 | 3:28 pm

Cannes Lions crowns agency, network and most creative company of the year 2022

Dentsu Creative Bengaluru, Ogilvy and WPP win most awarded titles.

Posted on 24 June 2022 | 2:49 pm

Cannes Lions: Engine London’s ‘Long live the Prince’ wins Titanium Grand Prix

The UK sees a surge in Grands Prix wins on the last day of the festival.

Posted on 24 June 2022 | 1:59 pm

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