Campaign Insight

Fashion content that demands attention

Creating content that cuts through in the competitive fashion and retail landscape is a huge challenge.

The emergence of new bloggers, the rise of mobile and the growing popularity of Instagram and other social channels mean it’s never been easier for fashion fans to post content. This makes the need for retailers to stand-out greater than ever. How can you create valuable content that delights audiences?

This expert report in partnership with Big Group will take an indepth look at the trends in retail including:

  • Virtual reality video
  • Mini animations and gifs
  • Brand collaborations
  • And what the future holds for content marketing in the fashion retail space.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

  • image
    Moses Velasco Chief Product Evangelist, Socialbakers
  • image
    Edward Craig Head of Content Labs, Haymarket Media
  • image
    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Purpose Awards EMEA 2021: shortlist revealed

Facebook named as exclusive partner for this year's awards scheme.

Posted on 13 May 2021 | 10:28 am

Guinness 'return to the pub' campaign argues good things come in black and white

Diageo brand unveils a charming ode to the pubs as they prepare to reopen indoors across the UK.

Posted on 13 May 2021 | 10:27 am

People just eat sandwiches: Subway hands over radio waves to Kurupt FM

Shows will be aired daily to customers dining in.

Posted on 13 May 2021 | 10:12 am

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

share