Campaign Insight

Demonstrating the effectiveness of mail

Mail is an effective way to drive cut-through and deliver lasting impressions for businesses. We know that mail is shared, looked at multiple times and retained in the home. But, when added to the marketing mix it can boost ROI by as much as 12%.

Campaign Insight have partnered with Royal Mail to help marketers understand the impact mail can offer and demonstrate how mail can help boost their marketing performance.

This white paper delivers key independent insights to help marketers understand how mail can perform for their sector. 

To learn more about how Royal Mail use your personal information, please see their Privacy Policy.


Campaign News

New Commercial Arts opens Glasgow office with focus on customer experience

Move spurred by relationship with The Glasgow School of Art.

Posted on 29 July 2021 | 10:20 am

All media set for double-digit growth in record-breaking year for UK ad market

AA/Warc Expenditure Report paints a highly positive picture of the future for UK ad sector.

Posted on 28 July 2021 | 7:52 pm

How Tulipán turned the Olympics no-sex policy into a brand campaign

The sexual care brand capitalized on the policy by offering Olympic athletes a self-pleasure kit.

Posted on 28 July 2021 | 3:42 pm

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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