Campaign Insight

Curation + creation

With consumers getting their daily fix of news online, the importance of social media in news discovery and consumption is growing.

Some news providers regard social media as a threat – but others are attracting and retaining customers through new social media curation technologies.

In this whitepaper, Campaign and Crowdynews explore how forward-thinking publishers are using new and emerging technologies to curate social content on their own sites – adding new opportunities for original content, enhancing their authority and growing profits.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Purpose Awards EMEA 2021: shortlist revealed

Facebook named as exclusive partner for this year's awards scheme.

Posted on 13 May 2021 | 10:28 am

Guinness 'return to the pub' campaign argues good things come in black and white

Diageo brand unveils a charming ode to the pubs as they prepare to reopen indoors across the UK.

Posted on 13 May 2021 | 10:27 am

People just eat sandwiches: Subway hands over radio waves to Kurupt FM

Shows will be aired daily to customers dining in.

Posted on 13 May 2021 | 10:12 am

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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