Campaign Insight

Are you using consumer research to its full potential? Consumer behaviour

Are you using consumer research to its full potential?

How important is consumer research to your business? Are you taking the time to carry out your research thoroughly? And how effective are you at putting your results into action?

Campaign and Attest surveyed 100 marketing and insight professionals and uncovered some eye-opening results.

We share our findings in this expert report, to help you discover why consumer research is key to bridging the gap between where your business wants to be and where you are.                                                   

Quality v ROI: the social media marketer’s greatest challenge

Quality v ROI: the social media marketer’s greatest challenge

Social media Content marketing Strategy Digital trends Consumer behaviour

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

H&M offers free men's suit hire to boost confidence for job interviews

The initiative was co-created by Uncommon.

Posted on 16 April 2021 | 2:23 pm

EE hosts celebrity AR foosball tournament at Wembley Stadium

Gareth Southgate, Yungen and Fara Williams will compete.

Posted on 16 April 2021 | 11:36 am

BLM protests 'erased' in voter registration push

Ad by Saatchis warns racial justice protests could all be for nothing.

Posted on 16 April 2021 | 11:13 am

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com
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